Journey Website

journey website

I led the complete redesign and rebuild of journeyfreight.com from concept to launch, creating the site’s messaging, content strategy, and visual design before building the website from scratch. I also launched the company’s blog, developing and publishing weekly SEO-focused content to support long-term organic growth. As part of the SEO strategy, I redesigned the location pages with optimized content and structure to improve local search visibility. These efforts helped increase the site’s organic keyword rankings by more than 5x while creating a modern, customer-focused website that supports lead generation and makes it easier for visitors to find the information they need.